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Watch: The John Lewis Christmas ad is here

Excitible Edgar John Lewis

Published at 6:41am 14th November 2019.

This is often seen as the start of Christmas for some of us and now the John Lewis Christmas advert is here!

The 2019 ad stars Excitable Edgar the dragon and his friend Ava as their village prepares for Christmas. 

The only problem is Edgar's tendency to breath fire causes havoc with a snowman, an ice-rink and, finally, the annual dressing of the Christmas tree: 


The advert will air in full on Saturday night during Celebrity X Factor and on Sunday night during the launch of I’m A Celebrity…Get Me Out Of Here! on ITV.

Here is a look back at the last few years of John Lewis adverts. 

Like last year, where the Boy and the Piano starred Sir Elton John - with a look back at the singer's life and career.


Moz the Monster who realised he couldn't keep his new friend up all night to play 


Buster the Boxer: who discovered a trampoline along with some woodland friends 


Man on the Moon: need we say more? This one was a real tear-jerker


Monty the Penguin: a lovely little penguin gets the lifelong companion he's always wanted 


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