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Planning Application Submitted For 320 Whitby Homes

Planning Application Submitted For 320 Whitby Homes

Published by Karen Liu at 10:42am 20th February 2020.

A planning application has been submitted to Scarborough Borough Council to create 320 new homes in Whitby.

The "Broomfield Farm" project would be directly adjacent to Stainsacre Lane and is close to Eskdale Park residential area and Whitby Business Park.

The scheme is being led by Keyland, which is a property trading business of the Kelda GRoup and a sister company of Yorkshire Water.

The applicant said:

"Keyland’s application seeks to sustainably transform the well-connected site into a mixed residential use development of up to 320 homes of different types and tenures with vehicle access, spine road, community hub, associated infrastructure and public open space. The new development could deliver in the region of 800 new jobs for the Whitby area.

Scarborough Council’s Strategic Housing Market Assessment (SHMA) and Keyland’s own evidence demonstrates that there is a significant need and demand for different forms of housing within Whitby and the Borough, which is currently not being met by the housing market.

Therefore, the application site has been split into four distinct development sections catering for different housing providers including; self and custom build, community land trust / co-housing, later living housing and small/medium sized housebuilders and volume housing builders.

The aim of this approach is to open the site to a range of housing providers to allow the delivery of different types, forms and tenures of housing to meet the diverse housing needs within Whitby and the wider Borough, whilst also speeding up delivery rates.  

The illustrative masterplan allows for apartments, bungalows, terraced houses, townhouses, semi-detached houses and detached houses, with the primary focus being the provision of three and four bedroom properties to cater for local needs.

In addition to creating some 800 new jobs and significantly contributing to the local housing requirements and economy, the proposed development will also deliver benefits in relation to the health and well-being of new and existing residents through improvements to the Cinder Track and local green infrastructure as well as the creation of a new community hub for the whole development and the wider surrounding community."

Luke Axe, Strategic Land and Planning Manager at Keyland Developments, said:

“Supporting the local economic and housing requirements whilst being sensitive to the site’s setting has been our priority whilst devising the masterplan for this strategic site.

We will shortly be unveiling our emerging business strategy, known as Our Blueprint, which sets out how we intend to change the way that houses are built and bought across Yorkshire.

As a major landowner in the region we see it as our responsibility to take the lead in diversifying the current housing offer, catering more appropriately to the full spectrum of demographic need.  

Our sites will explore the role of volume, SME, later-living and self-build products – creating places that are inclusive, healthy and sustainable.  Broomfield Farm is an example of this new approach and a taster of things to come.

We are excited to submit our application to the Council and showcase our plans for the future of the site.”


There are 2 comments on this page.

zara, on 20th February 2020 2:43pm
nothing to do with how it will benefit the developers then? Nice of them to mention infrastructure, are they planning on supplying new doctors, dentists schools and hospital beds?
Chippy33, on 20th February 2020 10:34pm
No, but you have a convenient sewage treatment works in your back yard.

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