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East Riding Revellers Urged To Act Responsibly Near Water

East Riding Revellers Urged To Act Responsibly Near Water

Published by Karen Liu at 11:26am 2nd December 2019.

East Riding revellers are being warned to act responsibly near water during their night out over the festive period.

As part of the Royal Life Saving Society UK’s national Don’t Drink and Drown campaign, this year running from today (Monday 2nd December) until Sunday (8th December) local festive drinkers are being asked not to let any of their friends walk home alone.

Its latest statistics revealed 25 people have accidentally drowned in East Riding over the last five years and 40% of these (10) were found to have had alcohol and/or drugs in their system, significantly higher than the national percentage average.

There were 1,458 accidental drowning deaths in the UK between 2014-2018 and more than 30% of the victims had alcohol and/or drugs in their bloodstream. Many of them drowned because they walked home alone and fell in the water.

Laurence Hickin, RLSS UK Community Drowning Prevention Coordinator for the East Riding area, said:

“It’s a sad truth that the number of drownings increase in the winter period, more often than not because of intoxication.

Families, friends and whole communities are left devastated every year because someone walks home alone whilst under the influence and falls into the water. 

We’re urging people to stay together on a night out. Make sure their friends get home safe and don’t let them walk anywhere, especially near water, alone.”

The Don’t Drink and Drown campaign was launched in 2014 following a string of tragic drownings of young people.

RLSS UK was keen to prevent more tragedies, by targeting at risk groups in hot spot areas, at particular points in the year where alcohol related drowning incidences increase - September (at the start of the new university term) and December (during the festive period).

Here is their campaign video for this year:

As part of the campaign, organisations up and down the country promote water safety messaging and run awareness activities urging revellers to take care near water whilst under the influence of alcohol and/or drugs. 

Here is their advice:

  • Don’t walk home near water, you might fall in
  • Look out for your friends, make sure they get home safely
  • Don’t enter the water if you have been drinking
  • Alcohol seriously affects your ability to get yourself out of trouble
  • Find an alternative route home, don’t walk home near the water
  • Stay away from the water in winter, cold water shock kills

For more information on RLSS UK’s Don’t Drink and Drown campaign visit, follow the campaign on #DontDrinkandDrown, or call 0300 3230 096. 


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