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Blogs > Coast Life > Yorkshire Coast Businesses asked to back DBID

Yorkshire Coast Businesses asked to back DBID

24th October 2016


Businesses on the Yorkshire Coast are being asked to support the development of what's called a "Destination Business Improvement District" or DBID.

The idea is that business in the area pay a yearly levy to a not for profit organisation which works to promote business growth in the area.

Similar Business Improvement Districts have been set up in large towns and cities across the UK over the last few year. They tend to focus on very tight geographical areas and tend to be focused on increasing retail trade.

The DBID concept concentrates on a larger physical area and is more focused on tourism and attracting visitors to an area.

Mike Wilkinson from the Yorkshire Coast Tourism Advisory Board says the organisation would have several aims

"We're trying to do a number of things with the funding, increasing visitor numbers, improving the visitor experience, encouraging repeat visits, stimulating longer stays and at the end of the day increasing spend with local businesses is what we are trying to do."

The group is now looking for funding and in-kind support from the private sector, they have already had pledges of support from the local authorities and say they have half the funding they need to get to the development stage of the project.

The group hope to have the development funding in place by the end of the year with an aim of having a working DBID organisation by the end of 2017.

Mike Wilkinson talks about what a DBID is and what it could do for the Yorkshire Coast.

Business interested in learning more about the project can contact Mike on 07918-714879


Posted by Coast Life at 5:39pm

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